Banks and
Credit Unions

Track Your Ad Clicks To Funded Loans

We’ve Unlocked The Holy Grail Of Bank and Credit Union Marketing

Kickstart Your Growth

Ad Clicks

Funded Loans

Digital Marketing for Banks & Credit Unions

Trusted by leading banks and credit unions

This campaign has the highest conversion rate I’ve ever seen [and] ...the ads are performing in the top 3% for financial institutions in the US.

Manuel Valencia

Senior Account Strategist for Google

No Other Marketing Agency Is Doing This

We Accurately Attribute Ad Clicks To Measurable Revenue Metrics Like Funded Loans & New Accounts

What if you could know for sure which ads produce results, and which didn’t?

And what if that knowledge helped you pull a very specific lever to increase revenue in the exact loan product or account product you want to grow?

Well, now you can!

Sure, we’ve worked with banks and credit unions for 10 years and we’re Google & Facebook Partners managing 24m+ on digital ad platforms. But we’re the only marketing agency in the US that’s managing digital ad campaigns for banks and credit unions with funded application data. Imagine how your current marketing campaign would perform if you only spent money on ads that create new accounts and loans.

Learn how we’ve achieved unprecedented results for our credit union clients:

Not To Brag, But Our Ad Strategy Created $780,000 Of Funded Loans From One Google Ad Group!

We’ve received national attention for our revolutionary marketing process.

Read about how our data attribution lets us optimize campaigns and maximize ROI for banks and credit unions:

Our Data Attribution Strategy Shows Exactly Which Ads Are Driving Results

Banks and credit unions have traditionally faced a big issue with their digital marketing: they can’t directly attribute their advertising budget to closed loans and account openings.

Because financial institutions use online banking portals to handle credit applications, they have a very difficult time determining how many loans/account openings actually come from their digital ads or how much they spend per loan/account open.

This lack of data has forced credit unions and community banks to be over-reliant on branded ad campaigns and insufficient marketing tactics.

Nettra has solved this problem by combining banking portal data and ad platform data into one interface. This allows financial institutions to assess their funded loans and account openings by traffic source, ad platform, specific budget, and cost-per-loan.

This data-driven approach conforms to PII (personally identifiable information) best practices and has become a game-changer for our clients, enabling them to pivot their marketing budget towards successful tactics and away from campaigns that do not produce results.

With Our Bank And Credit Union Marketing Process, You Will:

Accurately track the source of loan applications and funded loans

Outcompete national banks at the local level

Increase customer/member lifetime value while decreasing acquisition cost

Case Studies

"I highly recommend Nettra Media - they were a game-changer for our credit union. After assessing several agencies, we selected Nettra to assist our marketing department to gain more members. After hiring them, we reached our year-end revenue goals by August! They far exceeded our expectations!"

Chris Hewitt

VP of Operations and Digital Strategy

69%

ROI (ad click to funded app)

18%

Reduction in cost to acquire a member

29%

Conversion rate

33.2%

Organic traffic growth YOY

Don’t Leave Revenue Opportunities On The Table. Accurately Track Your ROI and Do More Of What Works.

Here’s How We Grow Your Membership & Revenue:

Ad Campaigns You Can Tie To Revenue

Our attribution model shows which campaigns increase your revenue, so we reroute your budget to the winning tactics to maximize your ROI

Strategies To Out-Market The Big Banks

We help you increase repeat business & referrals, put a face to your brand, and resonate with your community

Robust Referral Programs

80% of new loans and accounts come from current/past members, so we develop robust, easy-to-implement referral programs to grow your membership

Tactics To Increase Lifetime Value

Use targeted emails & ads to educate current members about your full product range, increasing their lifetime value & decreasing acquisition cost

Meet With Nettra

Our Process For Helping Credit Unions Meet Their Growth Goals

Get Started with Nettra

Marketing Data & Tactic Audit
We start by digging into your current marketing data and strategies to understand what has and has not been working for you

Ad & Business Development Strategy
We create a growth strategy that combines the tactics we’ve perfected for financial institutions with the wins we discovered during our audit

Analyze Data & Optimize
With our attribution model in place, we analyze your data regularly to optimize our tactics & improve your ROI so you can dominate your region